By: CyberScout/Stella Katsipoutis
You may not realize it, but this year’s holiday ads are chock-full of gadgets that use artificial intelligence, or AI. Many people associate AI with robots and science fiction movies, but the reality is that if you have a digital assistant, cell phone or computer, then you are already interacting with AI technology. And while this type of technology is arguably the most popular holiday gift this year, many people who have these gadgets on their wish list may not realize that they come with certain risks.
The point of most AI technologies is to make your life easier. To do that, they “listen” to you and help you or answer your questions. That means some of these technologies are always on and, therefore, always tracking your activities. So if you happen to receive one of these gadgets as a present from a loved one this holiday season (or any time of year), it’s important to understand how AI works and what you can do to protect your personally identifiable information when using AI and other automated technologies.
When you use a voice assistant, such as Siri or Cortana on your phone, Alexa on the Amazon Echo, or Google Home, you are interacting with AI. AI is also built into services, such as Facebook Messenger, using technology called chatbots. In all cases, when you use the technology, it stores data about you and begins to make predictions about your preferences and tastes.
If it seems like an app really gets you and makes great suggestions or recommendations for products or other things, it’s probably using AI.
Depending on how it’s configured, AI technology can gather a lot of information on you—ranging from what you asked it or requested or said, to where you are, to your mood and many other things. Here are some privacy challenges inherent to this process:
AI technology may be convenient, but it’s also designed to figure out ways to profit from your data—so your information could potentially be hacked or exposed in a data breach. That’s why it’s best to follow these tips:
Check out the fun infographic below to learn more about artificial intelligence technology and the risks it poses. Suspect you’re a victim of identity theft? Call VyStar at (904) 777-6000 or 1 (800) 445-6289 for more information about LifeStages identity management services from CyberScout.
The content provided in this blog consists of the opinions and ideas of the author alone and should be used for informational purposes only. VyStar Credit Union disclaims any liability for decisions you make based on the information provided.